THE CONCEPT: AN EVER YOUNG COMMUNITY Pull&Bear got underway in 1991 with clear designs on expanding abroad and the goal of dressing young, committed people who share a community spirit. Young people who dress casually, shun stereotypes and want to feel good in what they wear. Pull&Bear offers these shoppers the latest international trends, mixes them up with the trends from the streets and hippest nightclubs, putting the chain’s own stamp on them in order to transform them into comfortable, easy to wear items, always at the best price. Pull&Bear evolves in tandem with its customers, who are always on the lookout for new technology, social trends and the latest in art and music. All of this is mirrored not only in the chain’s designs, but also in its stores. Inspired by the lofts of New York and giving off a warm and welcome vibe, the collections are updated constantly. All Pull&Bear stores worldwide receive new merchandise twice a week. Part of the Inditex Group (Zara, Pull&Bear, Massimo Dutti, Bershka, Stradivarius, Oysho, Zara Home and Uterqüe), Pull&Bear is present in 58 markets (in 51 through its bricks and mortar stores and in another seven through its online store) with a network of 745 establishments.